Meta's Monetization Advantage means that Meta (previously known as Facebook) has a special advantage when it comes to making money or generating revenue. This advantage is likely due to the large number of users and the various ways in which Meta can advertise and sell products or services to these users.
The top members of Meta, including CEO Mark Zuckerberg, want to take advantage of the increasing problems at Twitter.
Elon Musk has made many changes to Twitter since he bought it last year. These changes have sometimes been unpredictable and have caused some advertisers to hesitate using the platform. The departure of advertisers had an impact on the company's recent money situation.
According to a document obtained by the New York Times, Twitter made 59% less money from ads in the period of five weeks from April 1 to early May compared to the same time last year. According to the report, the company often fails to meet its expected sales, sometimes by a large amount like 30%.
Meta has done a better job attracting advertisers. A report from Insider Intelligence says that 84% of people who make content have used Instagram, but only 8. 3% have used Twitter.
Instagram is the top choice for creators to show their content and make money.
It could be difficult for Twitter executives, like their new CEO Linda Yaccarino, to solve this problem. Musk said he would leave his job as Twitter CEO in May and praised Yaccarino for her achievements in advertising and making money at NBCUniversal. He explained that her expertise could assist Twitter in a field it has had difficulty with in the past.
The confusion on Twitter continues.
After purchasing Twitter for $44 billion, Musk has completely changed the social media platform. He has modified the algorithm, removed content moderation rules, and revamped the process for verifying new users.
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Some of these choices have not been liked by users. In his latest action, Musk set a restriction on the number of tweets users can read each day in order to address the problem of 'data scraping' - when other companies use Twitter's information for research and AI training. This decision has annoyed many users.
Elon Musk tweeted on June 30, 2023.
Additionally, Musk predicts that he will lose around $20 billion on his acquisition of Twitter. This information was shared in a memo published by the Wall Street Journal in March. The decline in advertising revenue and ongoing legal disputes have significantly reduced the company's worth.
Musk against Zuckerberg is a person's name, but if we are talking about Mark Zuckerberg, he is the co-founder and CEO of Facebook.
Meta's attempt to create a social media app similar to Twitter is the newest development in an ongoing competition between Mark Zuckerberg and Elon Musk. This rivalry has become more personal in the past few weeks. On June 20, Musk made a funny comment on Twitter about possibly having a wrestling match with Zuckerberg. This made a lot of people on the internet really happy.
According to reports, the two men have reached out to the president of UFC, Dana White, to discuss the chance of having a fight.
Meta's stocks increased by approximately 3% at 11:45 a. m The time zone Eastern Time and have increased by more than two times since the beginning of the year.